Hiring a freelancer has its place and benefits. For example, if you are a freelancer yourself (i.e. a startup photographer), then you could use a website builder or work with a freelancer. However, if you fall in the range of a small business to an enterprise, then here are 7 reasons why you need to hire a web design agency.
A talented team of designers and developers can deliver projects on time and at a cost that makes sense for your business.
1. Reliability & Support
If you search the web, you’ll quickly find that there isn’t a shortage of horror stories with freelancers (local or international). It’s commonplace to find frustrated business owners with complaints about their contractors that either disappeared after collecting a paycheck, or simply did not create the website that was discussed. Web design companies safeguard their reputation and have high standards to meet with amidst other agencies, so you can have assurance in knowing that your needs will be met. After your website development has been completed, you will need on-going support and an agency will be able to provide that. It’s not that freelancers aren’t capable of providing such support, it’s just that it’s one person and they have to constantly find new projects to stay afloat.
2. Expertise Diversity
As mentioned above, it’s just one person! That is one person’s experience against decades of combined experience from a team that specializes in a variety of services. Most companies that hire freelancers do not realize how much work goes into a website design. It really is a collaborative project between a strategist, developer, a designer, and an editor. A lot of work goes into making sure everything lines up correctly on both the technical and aesthetic levels. If you hire a professional website design agency, they will handle the entire project from start to finish so you will be able to control the quality of your website from start to finish instead of having to worry about updates or problems getting them installed
3. Latest & Greatest
As in other industries, Web Design agencies have the funding and capabilities to invest in the latest technology and equipment to stay ahead of the curve. Whereas most Freelancers have outdated tools in their arsenal, due to budget constraints and lack of funding.
With over 1.8 billion websites being accessed by over 5 billion users (reference) – The web is evolving rapidly. Trends that once took years to become popular are now being implemented immediately. Web Design and Development is no exception, and websites have become more successful because of their ability to capture the attention of customers worldwide. There is a new renaissance behind web design as designers realize that their talents can be appreciated by clients willing to spend big money on their products or services. Agencies can offer a broad range of services while Freelancers focus on specific niches.
If you’re convinced, here are the top Houston web design agencies.